Business Administration Ma, Marketing in Networks

Utbildningsfakta

Kod: FÖ020A

The course deals with company strategies for handling customers and market channels based on relationship marketing principles and the customer relationship management (CRM) approach. The value to the company of relationships and adaptations is furthermore discussed from a network perspective.

Behörighet

Business Administration BA (A/B/C) 90 credits, of which 30 credits completed from BA (A), 30 credits completed from BA (B), and 30 credits completed from BA (C), including Business Administration BA (C) Global Marketing, 7,5 credits, Business Administration BA (C) Market Research and Consumer Behavior, 7,5 credits, and Business Administration BA (C) Innovation and Business Model Development, 7,5 credits.

Utbildningstillfällen

Varje tillfälle har egna datum och villkor. Avslutade tillfällen behålls som historik och innebär inte att en ny ansökan är öppen.

• Business Administration Ma, Marketing in Networks

  Mid Sweden University

  Startdatum: 9 november 2026

  Slutdatum: 13 december 2026

  Studietakt: 100 %