Business by Web and Web Analytics

Education facts

Code: ISGA97

The core of the course is a seminar series with seminar leaders from industry and academia. Different approaches to doing business by web are discussed in the seminars. Each student will write several short reports on the topics discussed in the seminars: one on web usability, one on web analysis based on traffic data from a sample web site, and one on marketing in relation to digital media. During the campus course, guest lecturers or visits to local enterprises with international focus will take place. When the course is given as a distance course, guest lectures are provided in video format.

Entry requirements

General admission requirements

Education offerings

Each offering has its own dates and conditions. Closed offerings are retained as history and do not mean that a new application is open.

• Business by Web and Web Analytics

  Karlstad University

  Karlstad

  Start date: 9 November 2026

  End date: 17 January 2027

  Pace of study: 50 %