Customer-Driven Marketing Strategies

Education facts

Code: 1FE452

The course looks into several trends in retailing and the implications of innovation, quality, sustainability, ethics and other critical elements to design valued and innovated customer journeys. More specifically, this course provides the students with a theoretical and practical understanding of how customer-driven marketing strategies can be developed through a design thinking approach

Entry requirements

General entry requirements You also need: English 6 Or: English level 2

Education offerings

Each offering has its own dates and conditions. Closed offerings are retained as history and do not mean that a new application is open.

• Customer-Driven Marketing Strategies

  Linnaeus University (Kalmar Växjö)

  KALMAR

  Start date: 29 March 2027

  End date: 2 May 2027

  Pace of study: 100 %