Master of Science Programme in Service Management, Tourism

Education facts

Code: SASMA

<p>The Master’s Programme in Service Management is a unique opportunity for those seeking a management programme at an advanced level with a strong link to research. The programme combines in-depth subject knowledge of the service sectors with an understanding of the specific organisational and managerial needs of service activities.</p><p>When applying to the Master’s Programme in Service Management, you choose one of five different specialisations: Culture and Creativity Management, Retailing and Consumption, Supply Chain Management, Sustainable Service Management or Tourism. We have a mix of students from all around the world.</p> <h3>Tourism</h3> <p>The tourism industry is experiencing major changes and challenges. Committed individuals, who can develop, lead and transform service operations are needed more than ever. Tourism is studied from a multidisciplinary perspective combining elements of management, marketing, social sciences and humanities. You will gain deeper knowledge of destination development and marketing, value creation and innovation within tourism as well as project management.</p> <h3>Course details</h3> <p>Introduction to Service Management (7.5), Introduction to Tourism (7.5), Organization and Management in a Service Context (7.5), Theory of Social Sciences (7.5), Methods in Social Sciences (15), Destination Development and Marketing (15), elective course(s) (15), Value Creation and Innovation in Tourism (15), Master’s thesis (30).</p> <h3>Career prospects</h3> <p>After graduation, you will be able to independently and strategically develop and manage service operations in the tourism industry. Graduates will be able to work as managers, analysts, consultants or researchers in the events, tourism, travel, transport and hotel industries.</p> <h3>More information</h3> <p><a href="https://www.ses.lu.se/en/masters-programme-in-service-management" rel="nofollow">Read more about Service Management and Service Studies at the departments website.</a></p>

Entry requirements

A Bachelor’s degree with a major (i.e. at least 90 ECTS credits) within one of the following areas: Social Sciences, Business Administration or equivalent. English course 6 (advanced proficiency).

Education offerings

Each offering has its own dates and conditions. Closed offerings are retained as history and do not mean that a new application is open.

• Master of Science Programme in Service Management, Tourism

  Lund University

  Helsingborg

  Start date: 31 August 2026

  End date: 4 June 2028

  Pace of study: 100 %