Quantitative Methods and Applications

This course offers a comprehensive exploration of the quantitative techniques applied in business administration research. Emphasizing a variety of methods commonly employed in analyzing both uni- and multidimensional data, this course aims to equip students with the skills to conduct and interpret basic and advanced statistical analyses. From understanding the nuances of model-based versus model-independent inference, imputing missing values in datasets, to conducting regressions, factor analyses, and assessing the reliability and validity of survey analyses, students will delve into the practical application of these methods in SPSS. This course not only lays the foundation for rigorous quantitative research in business but also critically evaluates the strengths and limitations of different quantitative approaches, preparing students for both academic and applied research settings.