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Linköping University

Culture and Marketing

<p>Vad behöver du tänka på när du vill marknadsföra din produkt i andra länder, såsom i Tyskland, Frankrike, Spanien eller i USA, Japan och Kina? Hur ser reklamen ut och vilka kulturella skillnader bör beaktas för att bli framgångsrik?&nbsp;</p><p>Under kursens gång behandlas olika strategier och begrepp inom kultur…

  • Higher education
  • Information unavailable
  • 17 August 2026
  • Information unavailable
  • Information unavailable
  • 25 %

Overview

<p>Vad behöver du tänka på när du vill marknadsföra din produkt i andra länder, såsom i Tyskland, Frankrike, Spanien eller i USA, Japan och Kina? Hur ser reklamen ut och vilka kulturella skillnader bör beaktas för att bli framgångsrik?&nbsp;</p><p>Under kursens gång behandlas olika strategier och begrepp inom kultur och marknadsföring. Speciellt fokus ligger på olika reklamkampanjer från olika kulturområden som analyseras ur ett semiotiskt och kulturkontrastivt perspektiv.&nbsp;</p><p>Kursen ges helt på distans och bygger på lektioner och självstudier. Undervisningsspråk är svenska. Deltagande i kursen på distans förutsätter tillgång till Internetansluten dator. Interaktion mellan lärare och kursdeltagare sker individuellt och i grupp via ett kommunikationsforum.&nbsp;</p>

Admission scores

Uppgift saknasVerified data is not connected to this education offering.

Entry requirements

General entry requirements for undergraduate studies

The text is reproduced from the Susa source. Antagningsdata does not map GY11 and GY25 or assess personal eligibility.

Source, measure and data quality
Source
Skolverket Susa-navet
Period
2026-08-17
Measure
Entry-requirement text reproduced from the published Susa data; no personal eligibility assessment is made.
Population
Education offering e.uoh.liu.704g03.4z162.20262
Last checked
2026-09-23T10:38:02.783888+00:00
Limitation
Antagningsdata does not map GY11 and GY25. General and specific conditions are not separated without structured source data.

Programme content

Uppgift saknasVerified data is not connected to this education offering.

Study structure

Uppgift saknasVerified data is not connected to this education offering.

Application and important dates

  1. Programme or course starts
  2. Programme or course ends

Salary and salary distribution

Uppgift saknasVerified data is not connected to this education offering.

Common occupations after graduation

Uppgift saknasVerified data is not connected to this education offering.

Students

Uppgift saknasVerified data is not connected to this education offering.

Geographical background

Uppgift saknasVerified data is not connected to this education offering.

Previous upper-secondary schools and programmes

Uppgift saknasVerified data is not connected to this education offering.

Completion and outcomes

Uppgift saknasVerified data is not connected to this education offering.

About the provider

Linköping University

Provider for the published education offering.

Sources and data quality

Education facts for the selected offering come from Skolverket Susa-navet.

Retrieved . Published . Times are shown in Swedish local time.

Source identity and publication version
Publication version
8e217193-f5fa-4778-b085-a4521fd03e8d
Education identity in the source
i.uoh.liu.704g03.4z162.20262
Offering identity in the source
e.uoh.liu.704g03.4z162.20262
Education-form source code
HS
Education code in the source
704G03
Change time according to the source
2026-02-03T15:26:51

The provider, education and education offering are separate identities. Application information should be checked on the official website. Supplementary statistics have not been obtained from this source.