Entrepreneurship and scenic preparation, Western classical music

The course comprises two modules. Module 1: Entrepreneurship for musicians The module covers how musicians can use entrepreneurial approaches to brand themselves and achieve success in an ever-changing music industry, generate sources of income based on their own competencies and skills, and communicate business ideas through marketing. Students learn to understand the music industry, work commercially, set up businesses, and draw up business plans. Presentations and reviews of copyright and other laws and regulations pertaining to freelance musicians are included, as well as how to write legally binding artist contracts. Students practice starting their own ventures, present business proposals, and create marketing plans. The course includes discussions and considerations of the role of the musician and the specific entrepreneurship of that role in relation to legal demands, professional ethics, and other issues. Module 2: Scenic preparation The module includes presentations of different perspectives on and tools for scenic communication and for handling, stress, nervousness, and concentration problems before and during stage performances in front of an audience. These perspectives and tools are discussed, analysed, and critically assessed in terms of their application in various types of scenic presentations. Practical applications are also tested, as concrete tools are used to manage demanding situations both physically and mentally, play instruments to communicate on stage, and present concert programmes orally. Practical applications are integrated in rehearsals as well as fictive concert and audition situations, which also involve practice in physical and mental concentration and relaxation. Lectures and discussions are alternated with practical exercises in playing and singing music. Gender equality and sustainable development are taken into account, especially through a fair distribution of coursework and equal treatment independent of gender, ethnicity, and so on, as well as a well-structured course content which is relevant and sustainable for future professional activities. Instruction is in the form of group lessons and seminars.