This offering is not in the current catalogue. The information is retained from an earlier publication. Check the provider's current offering.
University of Skövde
Service Marketing G1F
<p>The course "Service Marketing" tackles the classical as well as the modern perspectives on service marketing, focusing on value creation, marketing and management of service activities, and service systems. The course also covers service marketing frameworks, service encounters, the context of service, service de…
- Higher education
- Information unavailable
- 2 November 2026
- Skövde
- Information unavailable
- 50 %
Overview
<p>The course "Service Marketing" tackles the classical as well as the modern perspectives on service marketing, focusing on value creation, marketing and management of service activities, and service systems. The course also covers service marketing frameworks, service encounters, the context of service, service development, service innovation, service recovery, service sustainability, etc. The primary focus of the course lies in the recent developments within the field of service marketing.</p>
Admission scores
Entry requirements
The course has the following entry reqiurements: passed FÖ141G Marketing Management I G1N and passed Organization and Management I G1N or attended FÖ141G Marketing Management I G1N and attended Organization and Management I G1N (or the equivalent) and at least 30 passed credits in Business Administration, Industrial Management, Law, Statistics, Economics or Social Psychology.A further requirement is proof of skills in English equivalent of studies at upper secondary level in Sweden, known as the Swedish course English 6 or English level 2. This is normally demonstrated by means of an internationally recognized language test, e.g. IELTS or TOEFL or the equivalent.
The text is reproduced from the Susa source. Antagningsdata does not map GY11 and GY25 or assess personal eligibility.
Source, measure and data quality
- Source
- Skolverket Susa-navet
- Period
- 2026-11-02
- Measure
- Entry-requirement text reproduced from the published Susa data; no personal eligibility assessment is made.
- Population
- Education offering e.uoh.hs.fö339g.e2203.20262
- Last checked
- 2026-09-23T10:37:43.911976+00:00
- Limitation
- Antagningsdata does not map GY11 and GY25. General and specific conditions are not separated without structured source data.
Programme content
Study structure
Application and important dates
- Programme or course starts
- Programme or course ends
Salary and salary distribution
Common occupations after graduation
Students
Geographical background
Previous upper-secondary schools and programmes
Completion and outcomes
About the provider
Sources and data quality
Education facts for the selected offering come from Skolverket Susa-navet.
Retrieved . Published . Times are shown in Swedish local time.
Source identity and publication version
- Publication version
- 8e217193-f5fa-4778-b085-a4521fd03e8d
- Education identity in the source
- i.uoh.hs.fö339g.e2203.20262
- Offering identity in the source
- e.uoh.hs.fö339g.e2203.20262
- Education-form source code
- HS
- Education code in the source
- FÖ339G
- Change time according to the source
- 2026-03-06T08:25:45
The provider, education and education offering are separate identities. Application information should be checked on the official website. Supplementary statistics have not been obtained from this source.