This offering is not in the current catalogue. The information is retained from an earlier publication. Check the provider's current offering.
Halmstad University
International Marketing Strategy
The course integrates two central components: International Marketing Strategy and Systematic Literature Review. The first component focuses on international marketing from a societal and strategic perspective. Students will study how new technological opportunities, globalization and the increasing need to take soc…
- Higher education
- Information unavailable
- 31 August 2026
- Information unavailable
- Information unavailable
- 50 %
Overview
The course integrates two central components: International Marketing Strategy and Systematic Literature Review. The first component focuses on international marketing from a societal and strategic perspective. Students will study how new technological opportunities, globalization and the increasing need to take social and environmental responsibility affect strategic marketing decisions at the international level. The second component emphasizes students' ability to conduct a systematic literature review, to determine the current level of knowledge in selected areas of international marketing.
Admission scores
Entry requirements
The courses Organization and Leadership 7.5 credits, Management Accounting 7.5 credits, Financial Accounting 7.5 credits, Branding 7.5 credits, Consumer Behaviour 7.5 credits, Strategic Communication 7.5 credits and Digital Marketing 7.5 credits. English 6 or English level 2. Exemption of the requirement in Swedish is granted for those with foreign grades.
The text is reproduced from the Susa source. Antagningsdata does not map GY11 and GY25 or assess personal eligibility.
Source, measure and data quality
- Source
- Skolverket Susa-navet
- Period
- 2026-08-31
- Measure
- Entry-requirement text reproduced from the published Susa data; no personal eligibility assessment is made.
- Population
- Education offering e.uoh.hh.fö6038.x0133.20262
- Last checked
- 2026-09-23T10:37:30.869721+00:00
- Limitation
- Antagningsdata does not map GY11 and GY25. General and specific conditions are not separated without structured source data.
Programme content
Study structure
Application and important dates
- Programme or course starts
- Programme or course ends
Salary and salary distribution
Common occupations after graduation
Students
Geographical background
Previous upper-secondary schools and programmes
Completion and outcomes
About the provider
Sources and data quality
Education facts for the selected offering come from Skolverket Susa-navet.
Retrieved . Published . Times are shown in Swedish local time.
Source identity and publication version
- Publication version
- 8e217193-f5fa-4778-b085-a4521fd03e8d
- Education identity in the source
- i.uoh.hh.fö6038.x0133.20262
- Offering identity in the source
- e.uoh.hh.fö6038.x0133.20262
- Education-form source code
- HS
- Education code in the source
- FÖ6038
- Change time according to the source
- 2026-02-22T13:18:35
The provider, education and education offering are separate identities. Application information should be checked on the official website. Supplementary statistics have not been obtained from this source.