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Linnaeus University (Kalmar Växjö)

Marketing Ethics: Principles and Practices

In today's complex business environment, it's more important than ever to understand the ethical issues involved in marketing. This course will introduce you to key principles of marketing ethics and provide you with a framework for ethical decision-making. You'll explore case studies that illustrate ethical dilemma…

  • Higher education
  • Information unavailable
  • 18 January 2027
  • KALMAR
  • Information unavailable
  • 25 %

Overview

In today's complex business environment, it's more important than ever to understand the ethical issues involved in marketing. This course will introduce you to key principles of marketing ethics and provide you with a framework for ethical decision-making. You'll explore case studies that illustrate ethical dilemmas in marketing, and learn how to analyze these dilemmas using various ethical frameworks. Topics covered include advertising ethics, consumer privacy protection, social responsibility marketing, and more. By the end of the course, you'll have a deeper understanding of marketing ethics and be able to apply this knowledge in real-world scenarios. Whether you're a marketing professional or simply interested in ethical issues in business, this course is an essential introduction to marketing ethics.

Admission scores

Uppgift saknasVerified data is not connected to this education offering.

Entry requirements

General entry requirements You also need: English 6 Or: English level 2

The text is reproduced from the Susa source. Antagningsdata does not map GY11 and GY25 or assess personal eligibility.

Source, measure and data quality
Source
Skolverket Susa-navet
Period
2027-01-18
Measure
Entry-requirement text reproduced from the published Susa data; no personal eligibility assessment is made.
Population
Education offering e.uoh.lnu.1fe962.u7907.20271
Last checked
2026-09-23T10:38:08.982951+00:00
Limitation
Antagningsdata does not map GY11 and GY25. General and specific conditions are not separated without structured source data.

Programme content

Uppgift saknasVerified data is not connected to this education offering.

Study structure

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Application and important dates

  1. Programme or course starts
  2. Programme or course ends

Salary and salary distribution

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Common occupations after graduation

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Students

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Geographical background

Uppgift saknasVerified data is not connected to this education offering.

Previous upper-secondary schools and programmes

Uppgift saknasVerified data is not connected to this education offering.

Completion and outcomes

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About the provider

Linnaeus University (Kalmar Växjö)

Provider for the published education offering.

Sources and data quality

Education facts for the selected offering come from Skolverket Susa-navet.

Retrieved . Published . Times are shown in Swedish local time.

Source identity and publication version
Publication version
8e217193-f5fa-4778-b085-a4521fd03e8d
Education identity in the source
i.uoh.lnu.1fe962.u7907.20271
Offering identity in the source
e.uoh.lnu.1fe962.u7907.20271
Education-form source code
HS
Education code in the source
1FE962
Change time according to the source
2026-09-02T16:18:04

The provider, education and education offering are separate identities. Application information should be checked on the official website. Supplementary statistics have not been obtained from this source.